Google is one of the most popular search engines in the world, helping users find the answers to all sorts of inquiries. For businesses, Google is a powerful tool that can lead customers to your website. However, how do you know if customers are reaching your site via Google? Are these customers the audience you […]
Search Results for: google analytics 4
Frequently, we find ourselves needing access to our client’s Google Analytics accounts. In order to provide access to us, follow these simple steps: That’s it. You’ve now added a user to your Google Analytics account!
For some of you, you have just finished up with Black Friday and Cyber Monday! However, while your shopping deals may have ended, it is not yet time to push your campaign aside. With your completed promotion, it is now time to measure its success and refine your campaign for next year! When it comes […]
One moment your site is working as expected, the next it’s suddenly down and inaccessible: Website disasters can easily sneak up on us. Are you prepared? What are website disasters? Website disasters refers to any scenario where the functionality and accessibility of your site is heavily impacted, disrupting business as a whole. Examples of website […]
Search Engine Optimization (SEO) is a must for online businesses and content creators. However, do you ever feel like your search engine ranking just won’t budge? As search engines become more advanced and the tools available to us evolve, its important to make sure that your SEO strategy is still effective. In order to stay […]
Some of the largest shopping holidays are coming up in the next few months! From Black Friday to Christmas, now is the time to make sure your online shop is ready to handle the rush. Are you prepared? Promotional events can be stressful, but proper preparation can make all the difference. When it comes to […]
When it comes to your eCommerce business, having conversion goals is key to optimizing your business’s online presence and improving its conversion rates. However, not all goals are created equal: how do we create conversion goals that truly work for us and generate results? What are conversion goals? Conversion goals are created by putting yourself […]
When it comes to nurturing long-term customers, it’s important to put yourself in their shoes: What keeps you coming back to certain shops and products? For many, the answer to this question revolves around shops that resonate with them. The marketing of products and services is most successful when customers feel seen and heard. That’s […]
When it comes to your site’s Core Web Vitals, it can be frustrating trying to figure out how to improve your site’s score. There are so many areas that could be causing problems, where do you even start? Lucky for us, there are some common mistakes that negatively impact your site’s Core Web Vitals that […]
When it comes to optimizing our sites, there are many factors we need to monitor and adjust to ensure that our users have the best experience possible. One factor that can heavily impact our sites performance and user experience is bot traffic on our pages. What are bots? Bots are programs that are automated to […]
