Tier 1 wireless companies are banding together to create a nationwide database of stolen smartphones. Within 18 months the carrier databases will be merged to form a national database that will also be used to block stolen devices from being altered to run on another carrier’s network.
Category Archives: Ecommerce
Google has announced a search engine optimization penalty to “level the playing ground.” Google’s goal for the penalty is to give sites that have produced great content a better chance to rank and drive organic search traffic and conversions.
According to a recent Harvard Business Review article, 25%-50% of people report that they feel overwhelmed or burned out at work. The biggest cost it to your productivity. Read the full article below for some great suggestions on the best way to help focus and get things done more efficiently.
Major trends in client computing have shifted the market away from a focus on personal computers to a broader device perspective that includes smartphones, tablets and other consumer devices,” Steve Kleynhans, research vice president at Gartner, said in a statement on Monday. “Emerging cloud services will become the glue that connects the web of devices that users choose to access during the different aspects of their daily life.”
Check out the full article below. It’s an interesting quick read!
Personal Cloud’ to Replace PC by 2014, Says Gartner
While reading through sites I use to keep up-to-date, I found this interesting article. In it there are the 10 web predictions for 2012 from Sitepoint. I’m all for #9, the dying of IE6! It’s notorious for causing us and our clients so much issues with compatibility with new web technology.
I also found #3 interesting. I have been personally been using Windows phones for many many years now. Before ‘smart phones’ were called smart phones! I still have a windows phone today and love it.
Check out the full article below. It’s an interesting quick read!
10 web predictions for 2012
The massive amount of information that flies at us from so many different directions is overwhelming to say the least. Many times we can get so caught up in filtering through this information that we miss the bigger picture and what really is important to our business and success. Follow this link for a list of 5 things you can stop doing in 2012 and be even more productive than you are today!
According to an IBM analysis of consumer spending trends over the long holiday weekend, record online Thanksgiving Day shopping paved the way for strong Black Friday retail sales. Notable trends from the benchmark study include the following:
The Mobile Bargain Hunter: Black Friday witnessed the arrival of mobile deal seekers who embraced their devices as a research tool for in-store and online bargains. Mobile traffic increased to 14.3 percent on Black Friday 2011, compared with 5.6 percent in 2010.
Mobile Sales: Sales on mobile devices surged to 9.8 percent from 3.2 percent, year-over-year.
Read the whole article to make sure your business is marketed in the highest trending areas: http://www.smartertechnology.com/c/a/Business-Analytics/IBM-Benchmarks-Black-Friday-Sales/
Your marketing message is not about you or what you do. It’s about what your target audience is going through and what they desire to be, have or do. Make sure your marketing message is aimed at fulfilling that desire. If you sell insurance, for example, emphasize how your product can bring them comfort in times of crisis.
We recently attended the X.Commerce conference in San Francisco and a key takeaway was the importance of websites being fully accessible by mobile devices. The line between retail and ecommerce sales is blurring by way of mobile devices. For example, a customer may be in the store shopping and will research the item online to see if they can find a better deal elsewhere before buying in person. If they find it, they will likely purchase the item via their mobile device foregoing the offer that is right in front of them.
We have had a great deal of success in converting existing websites to a mobile version. We no longer offer a mod for this due to the variances between devices and the intricacies within each site. However, we have found we can achieve this goal through custom work at a very reasonable and fair price. If you want assistance with making your site mobile, please feel free to contact us!
Henry & I went to San Francisco CA last week and attended the X.commerce Innovate Developer conference 2011. While there we both listened to great speakers including:
- John Donahoe – President and CEO of eBay, Inc.
- Katie Mitic – Director, Platform & Mobile Marketing for Facebook
- Bill Ingram – VP, Product Management, Digital Marketing Business Unit for Adobe
- Naveed Anwar – Head of Community for X.commerce
- Matthew-Mengerink – VP & General Manager for X.commerce
- Blake Mycoskie – Founder & Chief Shoe Giver for TOMS Shoes, Inc.
- Plus several more
While at the conference, we were able to meet and learn more about several key companies and products including:
- Adobe
- Kenshoo
- Magento
- PayPal
- eBay
- Plus many more
While at the conference, we concentrated mostly in the X.commerce and Magento tracks, learning a lot of insight into these new technologies and software. Several new and upcoming features and functionality from PayPal and eBay, Inc. was also presented and discussed. The conference not only gave good insight into upcoming technologies but also gave good insight into best business practices for our clients for the upcoming years. There was a lot of discussion on how mobile technology will shape the buying world today. With the information that Henry & I brought back from the conference, we’re working to implement some new technologies and also help best advise clients on current trends in e-Commerce.
